by 247nywebdesign | Mar 5, 2019
The final chapter of this decade has been the harbinger of many trends. Businesses across the world are shifting to the web and online marketing continue to grow. Web developers and designers are coming up with new and innovative ways to enhance consumer web experience.
In the years gone by, web design has focused on fervent creativity. Web designers have abandoned grids and stock photos to adopt dynamic illustrations. Some web developers have sprung on the shoulders of AI and machine learning to create intelligent and responsive websites.
Here are some of the top Web Designs trends of 2019 that will help reshape online marketing in the future.
1)Minimalism: Un-simplistic Simplicity
Nowadays, the “less is more” principle is being used extensively by web designers worldwide. The idea is to use minimal interface design elements to create classic and elegant patterns.
Such designs are not only good to look at, but are more compatible to our fast lifestyle. People don’t have much time to process information and complex designs can be overwhelming. A simple design with fewer elements is more graceful and makes it easier for people to digest information and make decisions quicker.
Basic techniques like the use of white design, contrast and clear typography can be used to develop effective CTAs.
2)From Serif-dom to Screen
The conventions of web design dictate that the font Serif is used for print whereas Sans-Serif was deemed ideal for screen design. But innovation is all about breaking conventions and introducing something new in exchange.
While Sans-Serifs are clean and still an ideal choice for writing long write-ups; some brands are adopting Serifs to craft their headers and call-outs.
3)Prioritizing Mobile
The advancement in technology has led to devices that are not only smart but more compact and easy to carry. Mobile users are increasing every day and statistics show that 50% of the global website traffic comes from mobile.
Realizing the importance of outreach to mobile devices, Google introduced mobile-first indexing prioritized content and web links from mobile websites. This initiative has carried across itself as a trend in 2019 and is consequently pushing web designers to make prioritize mobile websites.
4)Adding Another Dimension
Not all designs are created equal. Though simplicity has its class and elegance, at times it does not serve the purpose a design requires. Web designers are now considering adding 3-dimensions in designs to blur the lines between the digital and physical worlds.
5)Responsive Design
Gone are the days when web designers could afford their websites to be built only for computers. Devices like tablets, TVs, and wearables are part of our daily usage. Each device has its unique use and most of all: different screen sizes. Websites that are not responsive will get obsolete if they don’t become dynamic soon. Even today, such websites are missing out on swarms of online traffic.
In 2019, designers will continue to adopting responsive designs to ensure that websites remain ubiquitous and present enhanced user experiences. This is what will drive conversions.
by 247nywebdesign | Jan 13, 2019
A well-crafted business website can boost sales significantly. A website can be considered “well-crafted” when it is easy-to-use and promotes the business’s desired image by using attractive images and meaningful content. In order to create such a website, you need to know some useful tips and tricks related to web designing.
To create a website, you can either do it yourself or hire a professional web designing company such as 24/7 NY Web Design. A web designing company will ensure that your website is designed professionally and flawlessly. They will also make sure that your website ranks high in search results and that it has an attractive design.
If you wish to design a website on your own, we recommend that you keep these useful tips in your mind to ensure that your website is designed perfectly.
1. Mobile-Friendly
Living in the digital age, most people prefer using mobile phones over PCs and laptops. To reach maximum number of audience, you should design your website in such a way that it is mobile-friendly. People viewing your website on a smartphone should be able to enjoy the same features which they would’ve gotten if they accessed your site using a PC or a laptop.
2. Attractive Visuals
If you have a dull-colored website with a boring theme, nobody would navigate through your website. They would just leave your website and click on another one that’s full of vibrant pictures and colorful animations.
Pictorial representation is much more powerful than never-ending paragraphs. Colorful illustrations loaded with simple concepts and keywords make a better impact on the human mind as compared to wordy sentences. So, if you wish to create a positive impact on your website’s audience, then you must focus on adding illustrations and vivid pictures while designing a website.
3. User-Friendly
To engage a large number of people, it is important that your website must be user-friendly. It should have clearly visible tabs that can be used to access different parts of your website. Moreover, you should come up with a step-by-step navigation system that takes your audience to the part of your website they are looking for.
If the homepage of your website does not clearly guide the user where to click, chances are that they will leave your website and visit another one that’s easier to navigate.
4. SEO Keywords and Content
The main element that needs to be kept in mind while designing a website is to use strong SEO keywords and write meaningful content. This will help the website rank on the first page of search results when a person types a keyword in the search bar. It will enable you to gain an edge over your competitors.
by 247nywebdesign | Jan 12, 2019
If you’re a business owner who wishes to grow business and boost sales, you should think about building a website for your business. You don’t have to be a programmer to build your own website. Hire a web designing company like 24/7 NY Web Design to help you with it.
Living in a world connected by internet, it is important that you reach your customers wherever they are through a website. For instance, if you own a burger joint and you wish that people order meals from home, all you need to do is build a website. If someone decides that they will order a crispy chicken burger for dinner, they will search for burger joints on the internet. If you have a website that has been built using strong SEO keywords, it is likely that your burger joint will pop up on the first page of search results. This way, your website will generate sales and help your business grow.
You now know that merely building a website can significantly help your business grow. Here are the top 5 advantages of building a website for your business.
1. Increase Your Reach
By building a website for your business, you can increase the reach of your business. When you start a new business, only your close friends and family know about it but they can’t tell the whole world about it. A website can help you reach millions of people on the internet. All you need to do is hire 24/7 NY Web Design to build a website for your business with attractive content and a strong SEO framework.
2. Boost Sales
Digital marketing is one of the key factors that can help a business grow. If you have a website that portrays a positive image of your business, it will definitely boost your sales. With increased reach, chances of people buying your products and services become very high. You can earn more money by simply building a website for your business.
3. Create a Good Impression
Living in the digital age, people expect businesses to have online pages and websites so they can get information and place orders easily. If your business does not have a website, the average tech-savvy customer won’t be able to find you.
Furthermore, with a website, you can showcase your products and services by adding attractive images and creative animations. Pictorial representation is much better understood as compared to words.
4. Appear in Google Searches
With a website, your chances of appearing in Google searches are very high. This will help in boosting your sales and increasing awareness about your business. Furthermore, if you rank in the top 3 search results, the chances that your potential customer clicks on your website are very high. Nobody has the time to go through the thousands of results that Google generates for a single search. To be able to rank in the top 3, all you need to do is hire professionals like 24/7 NY Web Design. Their exceptional SEO framework will definitely help you achieve your goal.
by 247nywebdesign | Jan 2, 2019
We all know the basics for quality content. Correct grammar, good vocabulary, and accurate research are all important. But do these factors guarantee successful content?
We doubt it.
The winner factor behind successful content is a mind that can think clearly.
That’s what distinguishes ordinary writers from great ones. They can think of a wonderful scenario and put it on paper in the cleanest, most precise manner.
Here are some secrets of writing successful content:
• Do Not Let the Idea Slip Away
It’s not that some of us are blessed with great ideas; it’s just that only some of us remember to jot it down. You could be anywhere, doing just anything when the idea comes to you. Do not wait until later to pen down this idea. Do it right then and there, even if you don’t have to work for another couple of hours, days, or months.
• Create a Mind Map
A mind map is different from the outline; the latter actually stops you from thinking far. A mind map is actually more organic, like the first draft of your writing but missing the details. This is where you expand your initial idea.
• Write with Your Audience in Mind
When writing a draft, make sure you use words your readers are familiar with and not words that you are aware of. This is where web content writing differs from regular writing. Here, you are writing solely for your target audience, which is already defined.
Similarly, keep your target audience’s attention span in mind when deciding on the length of the content.
• Learn to Create Transfixing Headlines
Headlines hold a lot of weight when it comes to capturing the readers’ attention. Train yourself to write headlines that instantly stand out and give a strong first impression. The headlines should be rhythmic and must flow well.
Headlines are so powerful that readers would forego every other content–despite the similar subject–in favor of captivating headlines.
• Do Not Shy Away from Visual Works
Everyone loves quotes, memes, and relatable images. To add some more sparks to your content, add these interesting visuals to keep the readers interested till the very end.
• Keep It Concise
You are not writing an essay, and your readers are probably on-the-go while going through your content. When it comes to web content, make sure you are going for increased readability.
In order to enjoy better visibility and high conversion rates, every business must make sure to pair successful content with a well-designed website.
by 247nywebdesign | Jan 1, 2019
Let the past be the past; that’s what we are told when it comes to life lessons. However, when we are talking about the digital world, the rules are a bit different.
It’s advisable to look into the previous posts of your website, to revive and refresh them and if needed, even clean them out.
Why? It is because reviving old posts can greatly impact your website and help you with better ranking.
In fact, there are endless benefits of combing through your old archives that makes it a necessity rather than a choice. Here are some benefits thatyou should take advantage of:
•New Blogs Might Not Be Needed
With more and more digital advancement, more businesses are becoming digitally visible. As a result, the competition is tough and the competitors are in humongous numbers.
On the other hand, the demand is still the same, it is absolutely static. Everyone is coming up with new blogs, yet the quantity is making little difference. With revised Google algorithms in place, the focus is all on quality.
How about you save your time and energy and focus on optimizing older blogs. Even though working on them will take little time and less energy,it will bring your website to the top by generating leads and traffic.
•Useless Old Blogs Can Become a Liability
Like we said earlier, what’s in the past definitely doesn’t remain in the past. Old blogs that are not optimized could very much be holding your website back. Regardless of how much you generate better blogs in the present, old ones will come to haunt your website eventually.
When old and new blog posts have clearer and more focused information, the visitors enjoy the concept the website is going after.
•It Decrease Bounce Rate
Bounce rate is defined as the percentage of people who visit a website and leave just after navigating one page. The higher the bounce rate, the lower the ranking.
Captivating older blog posts decrease the bounce rate. The visitor might have come for the new blog but stayed for the older one.
If you haven’t touched your old blog posts for the past year because you are too busy generating new ones, then stop. Working on your old blogs can give you better benefits.Clean out your archive, tweak and fine-tune your old posts first as doing this will give you the same results asthe new posts.
