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    Content Marketing: A Step-By-Step Guide to Keyword Research

    The digital landscape is full of skilled content creators. These individuals invest a significant amount of time in making their content stand out from the rest. Unfortunately, they feel devastated when their content seizes to rank high across the search engine results pages, and they don’t even know why. Whereas creativity is pertinent to content marketing, the correct keyword research is just as crucial. Not only do these keywords increase the engagement of content, but...

  • 05

    How to Make a Successful Web Design Strategy?

    Successful web design is crucial to the success of any business. On the other hand, the success of web design depends upon the right typography, the right color scheme, and whitespace usage. But, are those the only factors that determine whether or not web design is successful? Not really; to ensure the success of web design, it has to be backed by an effective web design strategy. This strategy includes in-depth knowledge of one’s business,...

  • 04

    5 Benefits of Adding Custom Videos to Your Website

    With a spike in competition, attracting customers to your site and retaining them is becoming crucial to the success of businesses. One of the most creative ways of enhancing user experience on your website is the incorporation of video content. Videos are a great resource, and they are shared and watched on almost all platforms. However, having custom videos on your website gives your brand the boost it needs. Studies have shown that custom videos...

  • 01

    4 Common Web Design Myths to Avoid

    Have you made some startling discovery about web designing that just doesn’t make any sense? Well, you are not the only one, and these myths are difficult to avoid. Proper web designing is the core of an excellent user experience. The success or failure of your web design depends heavily upon the fonts you incorporate, the colors you use, and the images you add. Contrary to popular belief, web design is not just some popular...