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    Reasons Why You Shouldn’t DIY Your Logo

    There’s a reason why Do-It-Yourself approaches are so popular. They’re easy to do, are extremely inexpensive, and can save a lot of time. There are literally hundreds of videos available online aimed at teaching people to do things on their own. However, there’s a simple reason why DIY methods are not suitable for every job. Some jobs critically require an expert’s touch. One of these jobs are logo designing. If you’re a brand that’s recently...

  • 17

    Reasons Why You Should Invest In a Professional Logo Design

    Brands exist to provide products/services to customers and to set a different market for themselves. In order to remain relevant in the minds of the customers, brand building and image re-enforcement is incredibly important. Gone are the days when the consumers had only a handful of names to choose from. Today, the market is over-saturated in almost every sector with brands constantly jostling together to retain customers and gain new ones. Identity has become an...

  • 11

    Reasons to Invest in New Web Design

    One of the great accomplishments of the Internet has to be the multiple options that people have, just to get one service. While this has made the life of customers really easy, it has brought an unprecedented scale of competition between corporations vying for more customers. Traditionally, the industry giants would have an unspoken monopoly over the customers, but the internet has rendered that obsolete now. Only those who can consistently keep their clients and...

  • 09

    Why Branding Is So Important

    Branding is the simple practice of crafting a unique name, design or symbol; that your organization creates in order to invoke a positive association in the minds of its customers and distinguish itself from its other competitors. This helps your organization communicate what your ambitions, ideas and personality are. The brand is essentially your entire organization wrapped up in a symbol or a name. In this day and age, when there are numerous brands vying...