• 14

    5 Reasons Why Pay Per Click (PPC) Strategy is Important for Success

    The competition for visibility in the online realm is fierce with businesses using every tool in their arsenal to have their website show up in the first page of Google. Organic SEO, without a doubt, works wonder to improve the website’s ranking, however, sometimes SEO alone is not enough when your competitors are using both SEO and PPC (Pay Per Click Strategy). If you’re still on the fence about PPC, then read on as we’ve...

  • 13

    How to Properly Use Keywords in Blogging

    You’ve done the keyword research and now you know what keywords you need to include in your blog, but you’re asking yourself, how do I place the keyword in the blog post in a way that it makes sense? Ah yes; this question troubles many people who are developing a blog by incorporating the right keywords to improve their website’s ranking. Not knowing the right way to include keywords in blogging and just spamming them...

  • 12

    4 Ways to Optimize Your Website for Higher Search Engine Ranking

    Studies reveal that Google’s first page receives 95% of the total web traffic, while the remaining 5 percent is left for the subsequent pages. You understand why that is the case, right? When was the last time you went beyond the first page of Google searching for something? Can’t remember? The point is clear. If you wish to increase your website traffic and attract more customers to your business, you must improve your website’s ranking...

  • 08

    4 Tips for Successful Social Media Marketing

    Are you leveraging the power of social media to promote your business? If you are, you must know how hard it can be to distinguish yourself from competitors and build a strong social media presence. Nowadays, everyone seems to be using social media to advertise their business and reach a wider audience. In such a competitive landscape, it can be very difficult to thrive, if you’re not aware of the best practices to promote your...