Many business owners complain that they’re unable to drive more customers to their website. With the increasingly tough competition in the online realm, it can be a challenge to increase website traffic, unless you’re aware of the best practices to optimize your website.
In this post, we’ll share a whole battery of straightforward, actionable tips for increasing traffic to your website. You’ll be surprised how these strategies work out to generate profitable results for you.
1. SEO
There are so many SEO tactics that can be used to improve your website’s ranking in search engine listings, and increase your website’s visitors. You can start by positing high quality content with the right keywords. Also, provide meta-descriptions with everything you post as it tells users what the page is about; and increases their chances of visiting it.
2. Get Social
One of the most effective ways to increase your website traffic is by using social media platforms. Facebook is ideal for sharing your content with the website’s link, in order to drive more users to your website. Twitter can also be used for short and tempting links; and with the hashtags, you can join in the group discussions as well. Instagram is another place where you can promote your content and increase the traffic to your website.
3. Quora
Quora is a great platform that helps in attracting more users to your website. Answer questions related to your niche with the right keywords, and hyperlink your website. Be sure not to spam and provide detailed answers to the users, if you really wish to capture their attention.
4. Mobile Usability
If you’re serious about driving more traffic, make sure that your website is mobile-friendly. Many people nowadays use smartphones to surf the internet and if your website is not mobile friendly, you won’t be able to capture the attention of the smartphone users.
5. Long-Tail Keywords
Long-tail keywords now account for the majority of online searches and if you’re not targeting them, you are missing out. Make sure to include all the relevant phrases and terms in the content you produce for your website to increase its ranking on the search engine.
6. Guest Blogging
Many people are unaware of the importance of guest blogging in increasing website traffic. Having your content posted on a reputable website can be very helpful in increasing your website’s blog traffic. But again, your content should be of high quality to engage audience and drive them to your website.
7. Optimize Existing Posts
Go through the old posts on your website and make sure they have the right keywords, relevant titles, meta descriptions and URLs.
You might be thinking that’s a lot of work to do and you don’t have the expertise to complete all these crucial tasks. Well, we at 24/7 NY Web Design understand this, which is why we offer our services to help you optimize your website. Contact our experts any time you need help.